Thursday, February 19, 2009

truthout: Ending the Hidden Agenda Behind Tax Cuts

t r u t h o u t | Ending the Hidden Agenda Behind Tax Cuts
Something as simple as a metaphor can mean the difference between shared prosperity and widespread suffering...

[This observation demonstrates a key element of what George Lakoff and I have dubbed the Cognitive Criterion for Public Support:

    An effective policy must be popular if it is to stand the test of time and it must be popular for the right reasons, namely because it promotes the right long-term values in the minds of citizens, reinforced through the lived experience.]



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